
Next the body text has four columns, the editor uses a baseline which makes the article look neat and professional - the paragraphs begin and end at the same level. Also the consistence of the font (Sans-Serif) also shows professionalism and neatness.
The article present two different images of the artist (Drake), one is him casually dressed, seems like his very relaxed in his comfort zone, his facial expression, looking down giving the reader the impression he has a playful, shy side to him. In some ways he is interacting with the readers regardless of him not directly looking at the camera, the playful, shy facial expression makes his presence seem realistic which readers can relate to. The second image, Drake looks more of a work state, his facial expression serious, the background of the studio and him smoking a cigar not only shows you how the work ethnics is in the music industry but it shows Drake's adaption to the music industry and the Hip Hop culture. Also the second image is de-saturated while the first image is not, which shows the serious and simple nature of Drake.
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